«True people»(Nenei nenecha) – self-name of Nenets, the indigenous people of the Yamal peninsula, and the name of the complex 2015–2016 ethnographic expedition. Project participants and the visitors of the resource will be the part of the reindeer herders's family during the whole year just to«dive» in the casual life of the modern XXI century nomads.
"Usually this time reindeer herders are marking this year newborn's ears (Nenets "сую"). Each family has it's own marks on reindeers' ears and fur. Noticing own reindeer fawn, the herder throws his lasso, stopping the fawn and then marks its ears (cuts the ears). Before we found information in different sources that saami reindeer herders were giving particular emphasis to these marks. But here in Yamal we realized that for Nenets the marks have also a very important function. All neighbors know each other's marks, the marks are officially registered and without them the Nenets can not even sell the meat on the slaughter markets. There is a united and well known by the tundra inhabitants mark system."